MAY 2018

Behind the Web Recording Available Online

We are happy to share with you a link to watch a recording of Behind the Web from April 26th. Click on the link below, and you can watch the event in the convenience of your home or office, and review the presentation slides.

 Behind the Web Spring 2018 Conference Page

Behind the Web Conference Evaluation 

The UF Health Web Services team would like to thank you for your interest in our user-centered conference, Behind the Web. We hope you found the information valuable and relevant to the work you do as a site Administrator or Editor for UF Health websites. It is always our goal to provide the best possible service and support to our website users. Through this event, we strive to provide you with interesting presentation topics that help to expand your knowledge beyond the basics of WordPress. Hopefully, we were successful in that endeavor! 

Please take a moment to complete this short feedback evaluation for the Behind the Web user conference. Your feedback is very important to us and it will be used in the planning process for the next Behind the Web session in Fall 2018. 

 Complete the Behind the Web Feedback Evaluation

Encryption Coming for All Websites

Last year, Google announced a couple of changes to how it was going to be handling websites that were not encrypted. If a site was not accessible via HTTPS:// (versus the un-encrypted HTTP://), it would rank lower in search engine results. Additionally, a ‘Not Secure’ label would be placed by the websites URL in the URL bar.

To respond to these changes, UF Health Web Services will be adding certificates to all public-facing sites over the coming months to ensure that our sites and the data transmitted through them (like form entries, for example) are encrypted during transmission. No action should be necessary on the part of site owners, however. 

If you have any questions, or concerns, please reach out to us at and we will be happy to clarify any details of these changes and how they are being addressed.

Redesigned UF Health Podcasts Website Launched

Featuring Health in a Heartbeat and Animal Airwaves

UF Health Podcasts recently released a website redesign. The redesign features two podcasts: Health and a Heartbeat, and Animal Airwaves. These podcasts are offered by UF Health Communications in association with 89.1 WUFT-FM radio. You can listen to individual episodes or a playlist of each podcast through the website and subscribe through iTunes. 

Kate Di Cerbo Joins Web Services as the New Web Content Specialist

We are happy to welcome Kate Di Cerbo to the UF Health Web Services team as our new Web Content Specialist.

Kate joins us from New York state as a graduate of Stony Brook University. Originally, hoping to work as a research psychologist, she shifted gears and began working in client services for a hedge fund before taking a job in sales for a B2B technology start-up, both in NYC. Over the past three years she's been helping small businesses with their marketing, web design, and SEO as a freelancer. Kate will be busy assisting the team with web content updates to, website content audits and consultations.

Better Subscriber Management in MailPoet

MailPoet is a helpful tool for connecting to the people interested in your programs,research, and department goals. In her presentation at Behind the Web, Lauren Irizarry showed us how to use Merge Tags to help quickly personalize newsletters to each subscriber. You may be interested in using Merge Tags, but there are a few things to learn about Subscriber Management before you get started which will help make it easier for you to personalize your newsletters with Merge Tags, as well as, make it simpler for your subscribers to manage their subscriptions themselves!

The road to better subscriber management:

  1. Allow your subscribers to opt-in or out of lists, as desired.
  2. Use Merge Tags to customize your newsletter.
  3. Prep for Merge Tags by importing subscriber information as custom fields.