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Making It Better: The Web Services Blog

Updating Existing Files in a WordPress Site

Can we update an existing document in our website without losing the links to that document? YES WE CAN! The Problem with Replacing a File A good example of the old way is to think about a document that is updated annually, like a policies document. Up until now, in order to update the document, you…

A Year In Web: 2011

As 2012 begins, the External Web Services team takes a look back at 2011 and what they consider to be the greatest trend or achievement in web development and communications for the year.

This new year, I’m committing to more rapid prototyping

A couple years ago at SXSW, I watched a great demo from a few of the guys at Google about how they won over internal audiences for new products. They demonstrated several user experiences and introduced me to the idea of rapid prototyping. I don’t know how many meetings I’ve been in that have been bogged…

Google Analytics and Social Interaction Part II

In Google Analytics and Social Interaction Part 1, we looked at methods of recording how often people on our sites share content from that site with their networks in social media.  But how do we measure incoming traffic from these social networks? Measuring Incoming Traffic With Google Analytics The Campaigns tracking tool in Google Analytics provides…

Following the KISS rule

As a programmer, programming is fun to me. I’m sure a lot of other code monkeys feel the same way. It is satisfying to be presented a problem, and create a solution for it.

Image Size

Size matters when you are creating web pages. The larger the file, the longer it takes for the page to download and become visible for your viewers.

Work Faster: A Few Productivity Apps for Your Mac

As anyone who sits behind a computer screen for many hours each day knows, there are many repetitive tasks we perform that accumulate into substantial time sinks over the course of a work week. Things such as file/application browsing, window resizing, copying/pasting, etc can really slow us down. While we may not be able to…

Creating a Custom Facebook Page

As marketers and communicators, we go to where the audiences are online to deliver and receive messages. Today, that is Facebook. With over 500 million users and a daily usage that surpasses that of Google, using Facebook as a communications channel by any large business or institution is essential. Branding a Facebook page is not…

Popping the Filter Bubble

One of the biggest changes in Search Engines in 2011 is the continually tweaking of search algorithms to create relevance and personalization for their users. But does this narrow our world view? And what does this mean for optimizing your web site? The world wide web offers its audience a virtually unfiltered, unlimited supply of…