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Making It Better: The Web Services Blog

Creating a Custom Facebook Page

As marketers and communicators, we go to where the audiences are online to deliver and receive messages. Today, that is Facebook. With over 500 million users and a daily usage that surpasses that of Google, using Facebook as a communications channel by any large business or institution…

Popping the Filter Bubble

One of the biggest changes in Search Engines in 2011 is the continually tweaking of search algorithms to create relevance and personalization for their users. But does this narrow our world view? And what does this mean for optimizing your web site? The world wide web…

The Death of Mobile Flash

Apple’s infamous decision to block Flash from running on its mobile devices was a prophetic one.  Adobe is halting all development of the mobile Flash player plugin and will now focus on delivering tools for developing in the mobile market with web standards such as HTML5.  Although it seems…

The Death of Mobile Flash

Apple’s infamous decision to block Flash from running on its mobile devices was a prophetic one.  Adobe is halting all development of the mobile Flash player plugin and will now focus on delivering tools for developing in the mobile market with web standards such as HTML5.  Although it seems…

Google Analytics and Social Interaction Part 1:

Google Analytics now provides a set of reports for tracking social interaction with a website’s content. This new metric will measure how often users use social share buttons – for example, a Facebook Like, and Google +1, a LinkedIn share, or a tweet. This information can be used to…

Google Analytics and Social Interaction Part 1:

Google Analytics now provides a set of reports for tracking social interaction with a website’s content. This new metric will measure how often users use social share buttons – for example, a Facebook Like, and Google +1, a LinkedIn share, or a tweet. This information can be used to…

Visualizing Data with Google Charts

If you can type a URL in your browser, you can create a quick chart with the help of Google. Just when you thought Google had made your life easy enough, you stumble upon Google Charts. Never again will you draw a Venn Diagram by hand. Plotting out…

Reserving Slugs for WordPress

As part of our Apollo WordPress theme, we included a short code for generating a Site Map for a web site. While a useful feature, in the past weeks we decided that we needed a way for all our sites to have a site map page created by…

The Latent Power of Photoshop’s Layer Comps

Way back in 2003 Adobe released its eighth version of Photoshop. Buried within was a little known gem called Layer Comps. As a youthful, self-proclaimed grandmaster of Photoshop, I casually dismissed this quiet addition as gimmickry and carried on with my negligent ways. Eight years later,…

Take Charge of your Broken Links

What are Broken links? Just like it sounds, they are links that are not functioning the way they are supposed to work. Broken links in a website can be a big issue. Not only do they cause frustration for users trying to use the links, they also cause issues…